Sunali Ravella · UX Designer · Seattle
I design for access, empathy and character.
Research-led product design for software people have to use — and, when the brief allows, a board game a blind eight-year-old can win at.
drawn, tested, then built
Research first
Interviews, usability testing, heuristics and time-and-motion studies. Findings backed by something a stakeholder can watch, not only a percentage.
Product thinking
Scope in tiers, decide what not to build, and write down why. Design systems so the next team has patterns to follow instead of precedents to guess at.
Made by hand
Illustration, packaging, 3D rendering, shibori dyeing, bamboo weaving. The craft feeds the interface work more than it looks like it should.
Selected work
HRIS portal design and development
Three user groups, one interface, five years of accumulated compromises. Nine weeks of audit, research and redesign — without breaking familiarity for the people who use it daily.
read it →Zara, Costco, Best Buy
Three e-commerce studies at Zion & Zion. Heuristic evaluation, usability testing, and three white papers.
read it →World Oil driver app
A ticketing tool for drivers, rebuilt around a phone held beside a truck rather than a desk.
read it →Play for All
Housie in braille and embossed shapes, so blind and sighted players share one game.
read it →Owting
Volunteer design for a social app — getting people from a match to an actual plan.
read it →Recognition
Play for All, selected by the Microsoft Research team, Bangalore, and submitted to the TACT Grand Challenge, CTIS 2022.
Also
Illustration, rendering and handcraft — after hours →